Let’s meet up and discuss how we can strive towards making our products and services more desirable and sustainable. How do you and your organisation work with a customer centric mindset, and what tools and methods do you use to continuously work from the customer perspective?
Methods and tools from design thinking such as design sprints, empathy maps, innovation games, market segmentation, gemba walks are useful to never loose the customer and product focus.
Sometimes we see enterprises jump on the Agile and Digital transformation trains without any kind of focus on improving or even shifting out their products that have lost their market fit and customer desirability. When they loose that customer centric perspective – well that might make you want to say “It’s the Product, st*pid”.
Welcome to join our partners and trainers to participate in this healthy conversation!